Custom AI for e-commerce

AI that grows your store — built to fit

We build and implement custom AI solutions for e-commerce entrepreneurs on Bol, Amazon and local marketplaces. From idea to production, with deep marketplace expertise. Start with a free AI scan.

Beyond the standard product

ChatRylee is our standard AI assistant for bol sellers. But some brands need more: a bespoke agent, integrations with their ERP or PIM, or AI running deep in their operation. That's where we build a solution that fits your exact situation — working software, not a consulting deck.

What AI unlocks

More productivity, more flexibility, and data always within reach.

More productivity

Repetitive work disappears. Your team spends hours on decisions instead of collecting numbers.

More flexibility

Processes bend with your business. New marketplaces, categories or pricing strategies — you adapt without spinning up a new project.

Data on demand

No more waiting on a colleague, another department or an external partner. The right numbers are ready when you are, so you decide now and grow tomorrow.

What we build for you

Development and implementation of AI across your e-commerce stack.

Custom AI agents

Assistants that understand your catalog, margins, ads and operation. Trained on your data and processes.

Marketplace integrations

Connect Bol, Amazon, Kaufland, ERP and PIM — data live in, actions live out.

Automations

From pricing and bidding to content and returns handling. AI that takes work off your plate, on your rules.

Dashboards & reporting

One view of margin, ACOS, stock and returns. Enriched with AI summaries and alerts where useful.

MVPs & prototypes

From idea to working prototype in weeks. Validate, measure, scale — or drop.

Implementation & support

We don't just build, we make sure it runs. Deployment, monitoring and continuous improvement.

What we've done before

Examples from real e-commerce and marketplace projects.

Dynamic pricing

AI that weighs margin, buy box, competition and stock at SKU level — 24/7.

Content at scale

Titles, bullets and descriptions for thousands of SKUs, across languages and marketplaces.

Ads optimization

Bidding and negatives based on real margin, not just revenue or ACOS.

Returns & CS AI

Auto-triage, sharper replies and insight into where returns really come from.

Inventory & buying

Forecasts that factor in seasonality, promotions and marketplace events.

Custom seller assistants

Your own ChatRylee-style assistant, wired into your stack and workflows.

Data models & insights

We build data models that bring together sales, inventory, margins and customer behaviour — so you have one source of truth instead of scattered exports.

Streamlining IT operations

AI and automation that remove manual steps from your IT landscape, from integrations to reporting.

Logistics & fulfillment

Smarter stock distribution, pick routes and collaboration with 3PL partners — tuned to your channels.

Order management

Visibility and automation of orders across multiple marketplaces and webshops, from payment to handling.

Multichannel & multiplatform strategy

One strategy for Bol, Amazon, your own webshop and future channels — with the right tooling and data architecture.

How we work

Start with a free AI scan, dive deeper on-site, validate with a prototype and keep improving after launch.

01

Free AI scan

In a 60-minute session we review your data, processes and opportunities together. You receive concrete insights and an honest indication of what AI can do for you.

02

On-site workshop

We visit you to truly understand your organisation. We talk to your team, look at your workflows and determine where custom work adds the most value.

03

Prototype

In 2–4 weeks we build a working prototype on your data. No slides, something to actually test.

04

Implementation & continuous improvement

Once approved, we turn the prototype into a production-ready solution. We monitor, maintain and keep improving it — so your AI grows with your business.

Why ChatRylee

Deep marketplace expertise

We've been selling and advising on Bol, Amazon and local marketplaces for years. We know the traps.

Operators, not consultants

We build software that makes money or removes work. No thick reports.

From idea to production, fast

Small focused teams. Short loops. Working software over perfect plans.

Full ownership

What we build is yours. Code, data and models — no lock-in unless you want it.

Shopify, WooCommerce and all sides of e-commerce

Beyond Bol and Amazon, we have extensive experience with Shopify, WooCommerce and every facet of national and international e-commerce.

Noud van Workum speaking with e-commerce entrepreneurs
Personal contact

We're happy to visit you on-site

AI projects work better when we truly understand your business. That's why we like to start with a conversation at your location — at your office, in the warehouse, or over coffee. We see how you work, who's involved, and where the real wins are.

Free AI scan

We start with a 60-minute digital meeting. Together we review your data, processes and opportunities. You'll get immediate insight into where AI can add value.

On-site intro

We come to you across the Netherlands and Belgium. Tour your operation, meet your team, and map the opportunities together.

One dedicated point of contact

No rotating account managers. One person who knows your business, from first call to production.

Operator to operator

We sell on marketplaces ourselves. You talk to someone who speaks your language — no consultant with a template.

WhatsApp & Slack

Prefer to reach out directly? Just use WhatsApp or Slack — whatever works best for you.

Noud van Workum

Ready to build?

Tell us what you're stuck on or want to speed up. We reply within one business day.